The Basketball Cup Set to Tip Off: A New Era for College Hoops

The Basketball Cup (TBC), a groundbreaking postseason college basketball tournament, is set to debut in March 2025, providing an exciting new opportunity for Division 2, Division 3, NAIA, and NCCAA men's and women's teams that did not receive invitations to their respective national tournaments. This innovative competition will feature up to 64 men's and 64 women's teams, offering a unique platform for student-athletes to showcase their talents on a national stage.

Structured into four distinct regions, The Basketball Cup ensures minimal travel time and expenses for participating teams, enhancing the overall efficiency and cost-effectiveness of the tournament. Each region will crown its own champion, adding a competitive and regional flair to the event.

One of the most distinctive elements of The Basketball Cup is its use of the Target Score game ending. This innovative rule ensures that every game concludes with a made basket, guaranteeing a thrilling and dramatic finish that keeps fans on the edge of their seats.

Key Highlights of The Basketball Cup:

The Basketball Cup is specifically designed for Division 2, Division 3, NAIA, and NCCAA men's and women's teams that are not selected for their national tournaments, fostering an inclusive competition. The tournament is structured regionally, grouping teams by region to minimize travel time and expenses, ultimately crowning a regional champion. Each game in the tournament will end with a made basket, which adds excitement and a unique twist to the gameplay. The event serves as a national platform for student-athletes to showcase their talents and compete at a high level. Teams or programs interested in participating can apply through an open application process.

"We are thrilled to launch The Basketball Cup and provide an exciting new opportunity for college basketball teams across the nation," said Leigh Gayden, CEO of Athledal the producer of The Basketball Cup. "Our goal is to create a competitive, cost-effective, and thrilling tournament that highlights the talents of these student-athletes and offers fans an unforgettable basketball experience."

The Basketball Cup promises to bring a new level of excitement to the college basketball postseason, celebrating the spirit of competition and the dedication of student-athletes. With its regional structure and innovative game-ending rule, TBC is set to become a highly anticipated event on the college basketball calendar.

For more information about The Basketball Cup, including details on team selection and regional groupings, please visit www.thebasketballcup.com.

About The Basketball Cup

The Basketball Cup (TBC) is a premier postseason college basketball tournament designed for Division 2, Division 3, NAIA, and NCCAA men's and women's teams that did not receive invitations to their respective national tournaments. TBC aims to provide a competitive, efficient, and thrilling platform for student-athletes to showcase their talents.

About Athledal

Athledal [ath-lee-dal] is a sports marketing and management company that specializes in partnerships and the creation of unique brands and memorable sporting event experiences. Our focus is on the relationship between sports in the global economy and how that relationship creates opportunities for investment, innovation, and collaboration.